The brand new iPhone 5. It's the thinnest and lightest iPhone yet. Just 7.6 mm thick and 18% thinner than the iPhone 4S. It has better battery life and is also 20% lighter, weighing just 112 gm. Obviously, this time, it’s a generational shift — completely new hardware with faster processor and graphics, improved cameras, a larger and better 4-inch screen, and smaller dock
connector. This is quite unlike the iPhone 4S, which was launched in October 2011 to general disappointment in tech circles — many viewed it as just an update to the iPhone 4. This time though, Apple has delivered a fitting reply to the upstart Android phones that are trying to steal its thunder.
The iPhone 5 is coming in at exactly the same price as the 4S — $199 for 16GB, $299 for 32GB and $399 for 64GB. These are contract prices (for US only for now), but they give you an indication of what the price of the unlocked units will be — starting at $650 for the 16GB version, same as the 4S. Apple has also announced that the rollout for the iPhone 5 will be the fastest ever — the devices start shipping September 21. The iPhone 5 will be a success, no matter what. High prices, limited and staggered availability across markets and unceremonious comparisons with Android will all cease to matter when the soon-to-be coveted device starts landing in the hands of the waiting Apple fans. In the days to come, it’ll be the numbers that do the talking. And it
might be a story we’ve heard before. Because, Apple fans adore the
company more than they adore the technology it creates.
